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Marketing data

VegfestUK Brighton 2015 Marketing Data


Event Programme

20,000 copies of our 64-page B5 colour programme will be distributed free of charge before and during the show (5,000 printed, 15,000 online). Programme available online to download. 

 

Show Website

Estimated 100,000 visitors in the run up to the show. Sponsors pages would expect to receive around 3,000 visits. Pages include unlimited text and images as well as links and logos. Website will stay live for a minimum of 3 years, probably longer, and will continue to attract visitors long after the show itself. 

 

VEGFEST.CO.UK WEBSITE

This website, dedicated to all vegan events in the UK, is the hub of all what's on for those interested in healthy living and plant-based lifestyles. "Sponsors" page includes text, images, links and logos. Website will stay live for the foreseeable future, drawing visitors from all over the country looking for info on upcoming vegan events.

 

THE VEGFEST EXPRESS - GLOBAL VEGAN NEWS NETWORK

This new website features all the latest vegan news around the globe, updated 24/7. Content includes: recipes, news on animal rights, environment, vegan products, plus videos, podcasts, and our own blog. Sponsors receive web adverts on this exciting website for both vegan professionals and the public.

 

E-Bulletins

Sent out to our 10,000+ subscribers once a month, built up over the years from our shows and awards. Inserts include 80 words, logo and link. Main sponsors inserts include 200 words text, product shots, logo and link. 

 

Social Media

Our Facebook and Twitter accounts are both very active, with numbers currently approaching 10,000 ‘likes’ and 6,000 ‘followers’ respectively. We post and tweet regularly about all our sponsors. Sponsors are welcome to forward regular updates and images for inclusion in our social networking. 

 

Branding

We are printing in excess of 60,000 flyers, 2,000 posters, and over 60 adverts placed locally and nationally in the run up to the show. Sponsors will see their logo printed and replicated in front of literally millions of consumers when utilising our branding opportunities. 

 

Expected attendance

Based on the figures from our previous shows at Brighton, plus the growing interest in healthy living and veggie lifestyles, we are confident that our 2015 show will attract around 10,000 visitors over the weekend. 

 

Word of Mouth

VegfestUK is at the heart of the UK veggie/vegan community for a decade now, and as such, our word of mouth is gospel for many. We only recommend the best products and people and organisations that come on the scene, and all our sponsors enjoy terrific word of mouth from our camp that can go a long way in winning the hearts and minds of people across the UK and beyond.

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